Last updated: July 2026
At Sabender, we believe trust is essential when people use technology to reflect on their wellbeing, resilience, and personal development.
Sabender combines behavioural science, Positive Health principles, Empowerment principles, and Artificial Intelligence to provide personalised reflection and resilience support through the Sabender platform and SAM, Sabender's proprietary AI mentor.
SAM is designed to support users through reflective conversations, helping them better understand their situation, explore new perspectives, and identify authentic next steps. Users remain the driver of their own growth, while SAM acts as a navigator supporting reflection and personal development.
This Privacy Policy explains how Sabender collects, uses, protects, and manages personal information when you use our services. It explains your privacy rights and how Sabender applies responsible data processing practices.
Sabender is committed to privacy by design, data minimisation, transparency, security by design, and responsible Artificial Intelligence.
The Sabender platform is operated by:
Sabender Inc.
80 Broad Street
New York, NY 10004
United States
Sabender Inc. is responsible for ensuring that personal information is processed responsibly and securely.
For users located in the European Union or European Economic Area, the European representative is:
Sabender / 360Outspoken B.V.
Feike de Boerlaan 177
1019 WG Amsterdam
The Netherlands
Contact email:
info@sabender.com
Sabender follows internationally recognised privacy principles, with a primary focus on compliance with the General Data Protection Regulation (GDPR) for users located in the European Union and European Economic Area.
Our privacy approach is based on:
Sabender only processes information necessary to provide personalised resilience support, maintain platform security, and improve the quality of our services.
Depending on how you use Sabender, we may process the following categories of personal information.
This may include:
This information supports account management, personalised platform experiences, relevant content recommendations, and improvement of our services.
To provide personalised resilience support, Sabender may process information that you voluntarily provide, including:
This information supports reflection, self-awareness, resilience development, and identifying authentic next steps.
We may process technical information necessary to provide a secure service, including:
Sabender processes personal information for the following purposes.
To:
To:
To:
SAM uses Artificial Intelligence to support reflective conversations.
AI is used as a supportive technology and does not replace human expertise, professional judgement, or personal decision-making.
Sabender separates responsibilities between different technological components:
The underlying Large Language Model (LLM) functions as a language generation component only. It does not diagnose conditions, make decisions on behalf of users, or independently change Sabender's methodology.
Personal information processed through the Large Language Model is not used to train the underlying AI model.
Sabender applies Privacy by Design and GDPR principles.
SAM only receives the information necessary for the specific interaction.
Complete personal profiles, historical conversations, and unnecessary personal information are not shared with SAM or the underlying AI language model unless required to provide the requested service.
Sabender applies technical and organisational safeguards to minimise unnecessary data exposure.
Sabender supports wellbeing, resilience, self-reflection, and self-management.
Sabender is not a medical device, diagnostic service, healthcare provider, or replacement for professional healthcare.
In healthcare collaborations, Sabender does not transfer identifiable patient conversations, reflections, or personal wellbeing information to healthcare providers unless explicitly agreed with the user and legally permitted.
Healthcare organisations do not receive access to individual SAM conversations or personal reflections.
Sabender is not currently HIPAA certified and does not represent itself as a HIPAA-covered entity. However, Sabender applies privacy and security safeguards designed to protect personal information and support responsible collaboration with healthcare stakeholders.
For organisational customers, individual reflections, conversations with SAM, and personal wellbeing information remain private.
Employers or organisations do not receive access to individual conversations or personal reflection data.
Where organisational insights are provided, these are based on aggregated information designed to protect individual privacy and support organisational improvement.
Sabender stores customer information using secure European infrastructure.
Our production environment is hosted in Frankfurt, Germany.
Sabender applies appropriate technical and organisational measures, including:
Access to personal information is limited to authorised personnel who require access for legitimate business purposes.
Sabender retains personal information only for as long as necessary to provide services, maintain security, and fulfil legal obligations.
Information processed by the Large Language Model is retained for a maximum of 30 days for operational reliability, security monitoring, and service integrity purposes.
Information stored within the Sabender platform remains available while your account is active.
When you request permanent deletion of your account, personal information associated with your account will be deleted within 30 days unless longer retention is required by applicable law.
Depending on applicable legislation, including GDPR where applicable, you may have the following rights:
You can exercise your rights by contacting:
Sabender Inc.
80 Broad Street
New York, NY 10004
United States
or:
Sabender / 360Outspoken B.V.
Feike de Boerlaan 177
1019 WG Amsterdam
The Netherlands
Email:
info@sabender.com
To protect your privacy, we may request information to verify your identity before processing your request.
Sabender will acknowledge privacy requests within a reasonable timeframe and respond within the legally required period applicable to your location. Where GDPR applies, responses are generally provided within one month. If additional time is required, we will inform you.
Depending on the type of processing, Sabender relies on different lawful bases, including providing the service, legitimate interests, contractual necessity, and consent where required.
Consent may be obtained through:
Users may withdraw consent at any time where processing is based on consent.
Withdrawal of consent does not affect processing that was lawfully performed before withdrawal.
Sabender is designed for adults aged 18 and over.
Sabender is not validated, designed, or intended for children or young people under the age of 18.
We do not intentionally collect personal information from children.
If we become aware that personal information has been collected from a person under the applicable minimum age, we will take appropriate steps to review and delete such information where required.
Sabender uses cookies and similar technologies where necessary to operate, secure, and improve the platform.
Cookies may be used for:
Where required by applicable legislation, Sabender requests consent before placing non-essential cookies.
Additional information is available in the Sabender Cookie Policy.
Sabender does not sell personal information.
Personal information is only shared when necessary to:
External service providers process information only according to contractual agreements and appropriate privacy and security requirements.
Because Sabender operates internationally, personal information may be processed in different jurisdictions.
Where personal information is transferred internationally, Sabender applies appropriate safeguards consistent with applicable privacy legislation, including GDPR requirements where applicable.
Sabender does not use Artificial Intelligence to make decisions that create legal or similarly significant effects for individuals.
SAM does not:
AI supports reflection and personal development while users remain in control of their own choices.
Sabender may update this Privacy Policy from time to time to reflect changes in technology, legislation, services, or privacy practices.
The latest version will always indicate the date of revision.
For questions regarding privacy, data protection, or this Privacy Policy, please contact:
Sabender Inc.
80 Broad Street
New York, NY 10004
United States
Email:
info@sabender.com
Last updated: July 2026
Sabender uses cookies and similar technologies to operate, secure, and improve our website and platform. These technologies help us authenticate users, remember preferences, maintain security, and, where you consent, understand how our services are used so we can continue improving them.
This Cookie Policy explains what cookies are, which types of cookies Sabender uses, how you can manage your preferences, and how these technologies relate to your privacy.
For more information about how we process personal information, please refer to our Privacy Policy.
The Sabender platform is operated by:
Sabender Inc.
80 Broad Street
New York, NY 10004
United States
For users located in the European Union or European Economic Area, the European representative is:
Sabender / 360Outspoken B.V.
Amsterdam
The Netherlands
For questions about this Cookie Policy, please contact:
Email: info@sabender.com
Cookies are small text files that are stored on your device when you visit a website or use certain online services. Cookies help websites recognise your device, remember information about your visit, improve security, and provide a more consistent user experience.
Sabender may also use similar technologies, including browser Local Storage and session storage, which support secure authentication, user preferences, and platform functionality.
Sabender does not intentionally store directly identifiable personal information in cookies. Where cookies contain identifiers that may be considered personal data under applicable privacy legislation, they are processed in accordance with our Privacy Policy.
Sabender currently uses the following categories of cookies and similar technologies.
| Category | Purpose | Can you opt out? |
|---|---|---|
| Essential Cookies | Required for authentication, security, fraud prevention, session management, and core platform functionality. Most are session-based and expire when your browser closes. Some security cookies remain active for up to 3–4 months to support secure account access. | No. These cookies are necessary for the platform to function correctly. |
| Analytics Cookies | Google Analytics is used to understand website usage, improve performance, and enhance the user experience. Analytics cookies are only placed after consent where required by applicable law. | Yes. You may accept or reject analytics cookies at any time. |
When you first visit the Sabender website, you will be presented with a cookie banner that allows you to:
Google Analytics is only activated after you have provided consent. If you decline analytics cookies, they will not be loaded. If analytics cookies were previously active and you later withdraw your consent, they will be disabled.
Your cookie preferences are stored in your browser and, where applicable, within your account so they can be remembered across future visits.
You can change your preferences at any time through the Cookie Preferences section within your account settings.
Most web browsers allow you to manage cookies through their settings.
You may choose to:
Please note that disabling essential cookies may affect authentication, security, and the proper functioning of the Sabender platform. Certain features may become unavailable or operate incorrectly.
Deleting cookies from your browser does not automatically withdraw any consent previously recorded through the Sabender cookie preference system. You may update your preferences at any time using the Cookie Preferences settings.
In addition to cookies, Sabender may use browser Local Storage and session storage technologies.
These technologies support:
Unlike cookies, Local Storage remains within your browser until it is cleared by you or by the application, while session storage is automatically removed when your browser session ends.
Sabender is designed exclusively for adults aged 18 years and over.
The platform is not intended for children or young people under the age of 18, and we do not knowingly collect personal information from minors.
Age is currently self-declared during onboarding and is not independently verified. If we become aware that personal information has been collected from someone under 18, we will take appropriate steps to delete the information and close the associated account where required.
Parents or guardians who believe that a child has provided personal information may contact us at info@sabender.com.
Sabender may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our services.
The latest version will always display the revision date at the top of this policy.
If you have any questions about this Cookie Policy or your cookie preferences, please contact:
Sabender Inc.
80 Broad Street
New York, NY 10004
United States
Sabender / 360Outspoken B.V.
Amsterdam
The Netherlands
Email: info@sabender.com